Generation Z is steadily gaining some degree of purchasing power and should not be underestimated. So, who exactly is Generation Z and how can you incorporate them into your marketing strategy?
With a website re-design completed, you may think you have done all you can to boost your company’s image. You’re well on your way but you should ignore search engine rankings and your customers could certainly use and excuse to keep visiting. But when was the last time your website’s content was updated?