The digital age is ever-changing, which naturally brings about new trends in marketing. While it is easy to understand the importance of digital marketing, it is harder to keep up with new features and strategies that social media platforms offer businesses.
Have you ever noticed that the internet has created a day for everything about anything? Well it has. December 4th? It’s “Wear Brown Shoes Day!” Awe jeez, don’t forget about that one! Oh and January 8th, is Bubble Bath Day! Is it all too much?
It’s that time of year again, the weather is getting colder, days are getting shorter and all things Pumpkin Spice are exploding! Literally, Pumpkin Spice is everywhere.
Generation Z is steadily gaining some degree of purchasing power and should not be underestimated. So, who exactly is Generation Z and how can you incorporate them into your marketing strategy?
In today’s fast-paced and technologically advanced world, many people prefer to watch a video rather than read materials that describe a product or service. In fact, more than a third of consumers are more likely to purchase a product or service after watching an online video. Taking advantage of this fact is a creative way to enhance the user experience and increase sales for your business.
Although it takes time to build up your marketing strategy and for it to work, there are some signs you should be aware of that your marketing strategy is not working.