Influencers 101: How to Find the Right Ones for Your Business

Influencers 101: How to Find the Right Ones for Your Business

In our current age of social media, a new career path has quickly emerged and gained traction among the tech savvy and creative-minded –the digital influencer. An “influencer” is a figure on social media who has gained a large following. As a business, you can use them to “influence” their following and entice their fans to buy your service or product.

How To Use Social Media To Increase Sales

How To Use Social Media To Increase Sales

You’ve probably been on social media for many years now, and you’ve experienced its power and importance first-hand. Social media is popular; it encourages two-way communication and is perfect for customer service. It’s also a great marketing vehicle if you know how to use it. Here are ways you can use social media to increase sales.

How to Engage Your Social Media Audience?

How to Engage Your Social Media Audience?

One of the most frustrating parts of managing a business’s social media page is the lack of engagement. You may have noticed your social media page looking stagnant with a lack of engagement from your followers. Even if you are posting every day, social engagement may still allude you. So how do you engage your social media audience without boosting every post?

Cleaning Up Your Social Media Profiles

Cleaning Up Your Social Media Profiles

Social media is a useful tool for both established and new businesses. But when using your private social media accounts to establish an online presence for your business, it can make it hard to differentiate your personal information from your business’s brand. So how do you clean up your social media profiles to successfully represent your business?